Loyalty integration

improving an existing WooCommerce plugin

I see the loyalty connector as part of the existing purchase path; registration, discounts and points should not create a second checkout.

Field
Commerce loyalty
Built with
WordPress / WooCommerce / PHP
Engineering case study

Customer enrolment

WordPressWooCommercePHP
Project scope

The challenge

The project concerned an existing connection between WooCommerce and an external loyalty service. Its functional context included customer enrolment, product discounts and using accumulated points during checkout.

The approach

The work improved the existing WooCommerce loyalty connector. The plugin links customer registration and checkout to an external loyalty service within the shop’s established purchase flow.

The project, in detail

Customer enrolment

The connector supports registration using a phone number and prompts inviting customers to join the programme. It also includes registration after payment, linking enrolment to the shopping flow.

Benefits at the point of purchase

The integration’s feature set includes product discounts and redemption of bonus points at checkout. Those capabilities place loyalty benefits within the existing WooCommerce purchase screens.

The outcome

Delivered

A documented improvement contribution to an existing WooCommerce loyalty connector.

Details of Loyalty integration

What was connected in this work?

Registration, discounts and points stayed within the existing WooCommerce purchase path rather than creating a second checkout.