Fizika Group
A WordPress equipment catalogue for trade enquiries.
I built catalogue navigation and enquiry routes for a wholesale equipment supplier.
- Field
- Engineering equipment
- Built with
- WordPress / PHP / JavaScript
- Project year
- 2021
The challenge
Fizika Group needed to present wholesale engineering equipment without forcing every visitor into the same purchase path. Some buyers would ask about one component; others would prepare a list for an entire job. Navigation had to support both product categories and manufacturers.
The approach
I worked on the WordPress catalogue for Fizika Group, with product-family navigation, brand browsing and enquiry routes. The category module uses a custom plugin so the client can maintain its content. The original materials below show the catalogue and its mobile presentation.
The project, in detail
The images show the interface and its context. Captions distinguish project archives from current-site views.
Find equipment by product family
I implemented the category module as an editable WordPress plugin. The project’s illustrations were based on equipment photographs supplied by the client, giving each product family a recognisable entry point.
Browse by manufacturer
I added brand navigation with highlighted manufacturers and a full name-based list. Buyers who already know the supplier can enter through a brand rather than work through every equipment category.
Send an enquiry with the right context
I implemented enquiries from product pages and combined requests from the basket. The original request form accepts drawings and specifications alongside contact details. Responsive layouts keep catalogue navigation available on smaller screens.
Original enquiry interface with project-file attachments and equipment context.
Original project photograph showing the website’s mobile navigation.
Client production imagery and company section from the original website. Figures shown belong to the client, not my development results.
The outcome
Category and brand navigation for trade buyers
Contextual product enquiries and combined request baskets
Details of Fizika Group
What part of commerce did this involve?
Trade buyers could enquire about one component or collect several items for a larger job.
